Product Description
For smarter street parking experience
Duration
February 21, 2023 → March 2, 2023
Tags
Mobile
✅ OUTCOME
PARKNAVI transforms urban parking, easing stress for city drivers with user-centric design.
✔️ ROLE
As a personal project, I completed all the designs with 100% contribution, including branding, UI elements, and consideration of user flow.
💼 Deliverable
- Mockup
- Prototypes
- Wireframe
- Interaction Design
- Interviews
- Design System
- User Flow
- User Journey Map
⚠️ PROBLEM STATEMENT
Complex parking signs and urgent situations when searching parking spaces often lead to risky driving conditions and heightened driver stress.
Americans spend 17 hours per year searching for parking, and in some cities a lot more
63% of Americans avoided driving to certain places because of parking concerns.
61% of American drivers have experienced stress trying to find parking.
New parking signs are easier to read, but still difficult to see from the distance and at night.
💭 INSIGHT
Urban street parking is a maze of confusing signs and outdated meters, especially while driving, causing stress for drivers trying to find a spot.
CREATE ACCOUNT
Select basic personal information and the type of vehicle.
To provide more accurate information due to parking space limitations varying by vehicle size, we have included the option to select the type of vehicle.
PARKING INFORMATION
Street parking availability near the destination is provided.
The conditions and information regarding street parking are communicated to the driver in advance, designed for easy differentiation at a glance using colors.
NAVIGATION
Guidance to selected parking spots and offering new options en route.
Taken spots trigger automatic suggestions for nearby options, guiding to a new spot after 3 seconds to minimize driver interruption.
